Last summer I had the opportunity to take part in the Social Media Money System, which was an online course taught by Ryan Deiss and Perry Belcher. These two Texans were not afraid to lay it down and tell it like it is. They were personable, highly knowledgeable and funny as all get go at times. Whever I get an email from either of these two, I am sure to open it up. With other marketers, it might not be so sure I spent time reading their emails.
When Ryan Deiss announces he was coming out with three rocking reports/softwares, I was excited to find out what they were going to be.
First, Ryan came out with the Perpetual Traffic Formula Report, which was a quick easy read, that went in to details in regards to the changes that Google was going through over the past couple years in regards to their algorithms and how they rank sites. One of the key gems that Ryan Deiss brings about in the Perpetual Traffic Formula is that “Activity + Content + Links = Perpetual Traffic!” What Ryan Deiss means is that you do need to put some effort into your business in order to get people to come check you out.
Don’t get fooled that this is some get rich quick scheme. This is a course where you need to put an effort in to get the results you want. One of my favorite quotes is “You get out of it what you put into it” and this holds true with all internet and online business ventures. There is not going to be some magic pill or “business in a box” that you plug in and set it to go. You need to take care of it in order for it to grow.
Secondly, Ryan Deiss released his Cherry Picker Software. WOW! This easy to use software links to the internet with a term or keyword phrase of choice and within seconds starts pumping out websites who are ranking for these keywords. Websites that contain keyword rich domains often do well, but they are not always the end all of being successful. I actually checked a keyword for a lacrosse product of mine and am ranked #1 for in Google and it is ironically with only 3 pages indexed on my site. I have had some experience in social media (as mentioned in the beginning of the article) and have spread out my links a bit as well which has helped this effort.
Using the Cherry Picker software though allowed me to see other sites I was in competition with. Now why is this important….Because I did most of this without paying anything for this rank…I did not really use PPC for this, but instead using the right words allowed me to see what people were looking for.
Finally, Ryan Deiss sent out the Authority Codes Report in which he supplied some great ideas in regards to getting .EDU and .GOV backlinks to your sites. As Ryan Deiss put it, these are the sites that give you great “Link Juice!” The main idea to remember that a link is a link, but keeping in mind that some links carry more juice, as Ryan Deiss would put it compared to others. He gives a set of codes for these .EDU, .GOV, .ORG and .COM sites that allow you to be able to gather highly ranking pages on google and other search engines (using a Firefox plugin, where YES, you do need to do a little work) where you can join in a conversation and be able to leave behind your contact info and of course the infamous link you want to get sending back to your site.
I played around for about 2 hours doing the whole process of reading the report and searching with the codes and was able to find a few sites to make comments on (be sure not to spam and keep your comments relative to the blog post). I also focused again on only the lacrosse field but was excited to visualize using it for other niches I am involved in as well.
As a final overview, getting these three pieces alone is enough to get your site headed in the right direction, but is only a small piece of the puzzle. Ryan Deiss, does of course intent to sell you a great product that helps to “increase your Belief” in the work he has done over the last 9 months in putting this together for you. His trainings are well organized and planned to lead you in the right direction towards achieving successes in your business. It is up to you to determine if the investment in the course and yourself is worth it. For one, I think it is! Please Post a comment below on what you think about these great programs! Being in a community and sharing your comments and leaving an appropriate backlink here is working the “Link Juice” for yourself right here and now before you even go check the software and reports out yourself.